It’s been a couple of busy months here, hence the lack of blog-posts, but we can finally share an exciting project we have been working on with Hyundai and their agency Shine.
Power Off is a campaign encouraging families to turn off their devices for a whole weekend and enjoy time together. Crazy? Scary? Maybe… as parents we all know just how easy it is to put the screen(s) in front of the minis when you need to get something done around the house. But, having individual family members hanging out in their own digital world is not conducive to shared moments, so it’s time to hit the off button.
We filmed three Hyundai Ambassadors: Al Brown, Bernice Mene and Peter Urlich and got their take on powering off
Content Boutique managed all aspects of production and post.
We’re pretty proud of the result and our client is too:
“Hey Nick and Marco,
Just wanted to say a big thank you for the Hyundai Ambassador videos you guys created.Incredible what you pulled out in the time and budget. Great quality.
So thanks again.” - Slade. Creative Director
Check them out here: http://www.hyundai.co.nz/power-off/parents-who-are-powering-off/
It's been a ride the first few weeks and this has been in the pipeline for a bit. We now officially welcome Nick at Content Boutique. Nick will be looking after the Interactive and Digital site of things, plus help to drive new business. One of his main focus' is to develop content strategies for our clients and to ensure the work does what it's meant to, being effective in the best possible way. With his arrival we appoint him officially as a managing partner on our new and exciting journey in the big wide world of content marketing.
Good to have you on board,
This last month we saw Auckland being featured on Snapchat. Unfortunately the city did not get well represented, with media and social reports suggested Auckland was a pretty uneventful city to live in.
So we saw an opportunity through a partnership with Socialites and Mish Guru to set the record straight. Here's a little case study we put together.
Here's our initial invitation to activate Auckland and what was compiled by Mish Guru for the #snapauckland channel.
Pretty cool, to start things with a bang and get the news out there.
We are proud to announce:
The Content Boutique is live!
We are up and running ready to make, create and craft some outstanding work.