This last month we saw Auckland being featured on Snapchat. Unfortunately the city did not get well represented, with media and social reports suggested Auckland was a pretty uneventful city to live in.
So we saw an opportunity through a partnership with Socialites and Mish Guru to set the record straight. Here's a little case study we put together.
Here's our initial invitation to activate Auckland and what was compiled by Mish Guru for the #snapauckland channel.